Marketing Manager (Premium Formats)

Location London
Business Area: Office & Field Based
Job type: Full Time Contract
Contact name: James Smith

Contact email: [email protected]
Job ref: 091161
Published: about 20 hours ago

Location: Brentford, London – 4 days per week
Interview Process:  

  • Screening call – Week commencing 21st July – with Talent Acquisition Partner  

  • 1st Stage Technical Interview – week commencing 28th July – with the Senior Marketing Manager and Senior social media & Content Marketing Manager 

  • 2nd Stage Values Alignment Interview [+task/presentation] – week commencing 4th August – with Senior Marketing Manager and VP of Marketing (International)  

What is the job?

Do you want to spread the magic of cinema to people across the UK with captivating marketing campaigns?  

As our new Marketing Manager (premium formats), you will be sharing your love for the big screen and the magic it provides, with ‘through the line’ marketing campaigns aimed at driving admissions, market share & revenue. 

You will report into our Senior Marketing Manager,  Lisa Williams and collaborate with colleagues in the wider marketing team, across the business and external stakeholders to deliver these impactful campaigns that will help us deliver unforgettable experience for our customers.

What will you be doing?

  • You will support the marketing of premium screen formats in the UK and Ireland including 26 IMAXs, 34 4DXs, 17 Superscreens and 22 ScreenX locations and growing.  This includes launching new format openings, fully managing all campaign aspects from PR, Media and experiential, to launch events and review campaign performance.  
  • You will manage budgets, brief, plan and implement marketing activity to promote each proposition nationally or locally to suit the needs of Cineworld and our partners. This will also include leading on marketing campaigns for Amusement Gaming and special seating.   
  • You will support the wider business by scaling out campaigns across our international territories. 
  • You will strategically plan and implement co-branded marketing activity around key titles to overall drive a high ROI and increase market share, whilst providing partners IMAX, 4DX and ScreenX, with updates on campaign progress and results. 
  • You will be the external and internal point of contact for all proposition enquiries. 

About you

  • You have a background in integrated media with demonstrable experience in either PR, digital or event marketing; planning & managing multiple campaigns at the same time where you have been required to collaborate with both internal and external stakeholders. 
  • You have a genuine love for film & cinema. 
  • You are comfortable communicating effectively to stakeholders of all levels and marketing expertise about key campaign details, updates and milestones. 
  • You are someone that is continuously striving to solve problems, innovate with technology and improve marketing activities. 
  • You will be a great fit, if our values resonate with you: We Create, We Perform, We Inspire. Read more about them here -  About us

About Cineworld & Picturehouse 

Cineworld & Picturehouse – where movie magic meets unforgettable experiences! 

At Cineworld & Picturehouse, part of the Regal Cineworld Group, every day is a celebration of all things film and entertainment. From the first popcorn crunch to the final credits, we’re all about creating moments that spark joy, laughter, and a little bit of movie magic. 

With over 9,000 screens across 751 locations in 10 countries, including our flagship brands Cineworld and Picturehouse here in the UK and Ireland, as well as Cinema City and Yes Planet across Europe and Israel, and Regal Cinemas in the United States – we bring the joy of cinema to millions. 

With buzzing hubs in Brentford (our Cinema Support Office) and the heart of London’s Leicester Square (Picturehouse HQ), we offer a mix of hybrid and remote working options, depending on the role.   

What really makes Cineworld shine? Our people. We’re passionate about supporting your growth and helping you carve out your dream career within the Regal Cineworld family. Fancy joining us on this epic film adventure? Dive into the Cineworld & Picturehouse stories and see what life’s like behind the scenes of the big screen!  

Read more about the Cineworld & Picturehouse culture here –  Cineworld stories  

Our Benefits  

We put our people first by offering a wider range of exception benefits designed to support your wellbeing, work/life balance, and professional growth – because when you thrive, we all succeed.  

  • Discretionary annual bonus 
  • Unlimited free cinema tickets for you and a guests, including complimentary popcorn and drinks every visit 
  • Market-leading parental leave with up to 18 weeks’ paid leave per child for the primary carer 
  • Free on-site gym access, plus discounted gym memberships and a cycle-to-work scheme 
  • Pension scheme with generous company-matched contributions 
  • Early access to salary payments for greater financial flexibility 
  • Comprehensive healthcare benefits including 24/7 access to a Virtual GP for you and your immediate family, a healthcare cash plan, BUPA dental care, eye care vouchers, free counselling, legal & financial advice all via out benefits foyer. 

Diversity, Equity & Inclusion  

At Regal Cineworld Group, we believe our strength lies in the diversity of our people. We are dedicated to creating an inclusive workplace where everyone feels valued, respected, and able to bring their authentic selves to work. Our commitment to diversity extends across all aspects of identity, including gender, ethnicity, age, disability, sexual orientation, religion, and background. 

We are proud to foster an environment where differences are celebrated, and everyone has equal opportunity to thrive. Our recruitment process is designed to be fair and accessible, and we welcome applications from candidates of all backgrounds. If you require any adjustments during the hiring process or in the workplace to support your needs, please do let us contact the talent team. 

Together, we aim to build a workplace that reflects the communities we serve and where everyone can contribute to the magic of cinema. 

We understand that confidence gaps and imposter syndrome can get in the way of meeting incredible candidates, and we wouldn’t want this to prevent us from meeting you. 

Do you feel like you don’t have all the experience listed but would love to explore a career at Cineworld & Picturehouse? Please still contact [email protected].