What is the job?
This is an exciting, strategic role at the heart of Picturehouse’s mission to celebrate diverse film culture and create unforgettable cinema experiences. You’ll be the driving force behind our Membership programme - shaping, growing, and evolving it to deliver exceptional value for our members while championing community, creativity, and loyalty.
Your work will ensure Picturehouse Membership is more than just a card, it’s a gateway to premium hospitality, cultural enrichment, and a vibrant community of film lovers. If you’re passionate about building connections and creating experiences that truly matter, this role is for you.
This role will be based at Picturehouse Cinema Support Office, Orange St, London WC2H 7HH
What will you be doing?
You will lead the development and execution of the membership strategy, driving growth and retention while achieving annual targets.
You will design and deliver engaging experiences for members, including national activities, events, VIP and festival passes, promotions, rewards, and seasonal gifting initiatives.
You will work closely with cinema teams to provide training and support, while gathering insights through research, surveys, and journey mapping to improve the member experience.
You will manage the membership CRM, track performance, provide analysis, and collaborate with the Marketing team on loyalty and retention initiatives.
You will build partnerships at both local and national levels, monitor competitors, and ensure the membership offer remains innovative and community-focused.
About you
You are a strategic and results-oriented professional with experience leading membership, loyalty, or audience engagement programmes, delivering on targets, and using data and insights to inform decisions.
You have a strong customer focus and are passionate about creating inclusive, culturally enriching, and engaging experiences for members through events, campaigns, and benefits.
You are collaborative and highly organised, skilled at managing projects, building relationships with cinema teams, partners, and stakeholders, and coordinating cross-department initiatives effectively.
You will be a great fit, if our values resonate with you: We Create, We Perform, We Inspire. Read more about them here - About us
About Cineworld & Picturehouse
Cineworld & Picturehouse – where movie magic meets unforgettable experiences!
At Cineworld & Picturehouse, part of the Regal Cineworld Group, every day is a celebration of all things film and entertainment. From the first popcorn crunch to the final credits, we’re all about creating moments that spark joy, laughter, and a little bit of movie magic.
With over 9,000 screens across 751 locations in 10 countries, including our flagship brands Cineworld and Picturehouse here in the UK and Ireland, as well as Cinema City and Yes Planet across Europe and Israel, and Regal Cinemas in the United States – we bring the joy of cinema to millions.
With buzzing hubs in Brentford (our Cinema Support Office) and the heart of London’s Leicester Square (Picturehouse HQ), we offer a mix of hybrid and remote working options, depending on the role.
What really makes Cineworld shine? Our people. We’re passionate about supporting your growth and helping you carve out your dream career within the Regal Cineworld family. Fancy joining us on this epic film adventure? Dive into the Cineworld & Picturehouse stories and see what life’s like behind the scenes of the big screen!
Read more about the Cineworld & Picturehouse culture here – Cineworld stories
Our Benefits
We put our people first by offering a wider range of exception benefits designed to support your wellbeing, work=life balance, and professional growth – because when you thrive, we all succeed.
Discretionary annual bonus
Unlimited free cinema tickets for you and a guest, including complimentary popcorn and drinks every visit
Market-leading parental leave with up to 18 weeks’ paid leave per child for the primary carer
Free on-site gym access, plus discounted gym memberships and a cycle-to-work scheme
Pension scheme with generous company-matched contributions
Early access to salary payments for greater financial flexibility
Comprehensive healthcare benefits including 24/7 access to a Virtual GP for you and your immediate family, a healthcare cash plan, BUPA dental care, and eye care vouchers, among others
Inclusion & Belonging
At Regal Cineworld, we believe our strength comes from our people. We are committed to fostering a workplace where everyone feels valued, respected, and able to bring their authentic selves to work. Our commitment to belonging extends across all aspects of identity, including gender, ethnicity, age, disability, sexual orientation, religion, and background.
We take pride in creating an environment where differences are celebrated and everyone has equal opportunities to succeed. Our hiring process is designed to be fair and accessible, welcoming applicants from all walks of life. If you need any accommodations during the hiring process or in the workplace to support your needs, please contact the Talent team.
Do you feel like you don’t have all the experience listed but would love to explore a career at Cineworld & Picturehouse? Please still contact the Global Talent Acquisition team via [email protected]. We understand that confidence gaps and imposter syndrome can get in the way of meeting incredible candidates, and we wouldn’t want this to prevent us from meeting you.